The event was organized by SME Corp Malaysia Negeri Pulau Pinang from 2 – 4 June 2023 at Seberang Perai Arena Convention Centre, Seberang Jaya. One of the sessions intended to increase the marketing skills of local entrepreneurs was the hands-on workshop called “TikTok creators’ talent”. Several business networking and sharing sessions were done during this 3-day event. This event was officiated by YAB Tuan Chow Kon Yeow, Chief Minister of Penang. It also involved the participation of 100 exhibitors in total of indoor and outdoor booths. PHI was invited to participate in the event for promoting potential halal business among the entrepreneurs.